About the project
Santa Fe has always danced to its own tune. While the rest of the world clamored to beautify their urban sprawls, Santa Fe stood confident and distinct. Instead of joining “The City Beautiful” wave, it boldly declared itself “The City Different.” Much more than a catchy tagline, it was a statement—a promise that remains unchanged even a century (or four) later. So, whether you’re an art lover, a history buff, a culinary enthusiast, or someone just seeking an escape, you’ll unearth a side of yourself that you perhaps never knew existed. In Santa Fe, you’ll uncover your different.
Our Deliverables
• Full-service strategic and creative partnership
• Creative and tactical pivots to meet the moment
• Highly tailored, omnichannel media plan
